Each month for the foreseeable future, we are collecting donations to send to charitable organizations and causes in the US. For 2020 and onwards, these highlighted organizations are ones that are centered around education and the fight against racism. It is clear that the specialty coffee industry, and society as a whole, has much to address regarding this long-standing issue. And a way to start is to contribute to those groups that are knowledgeable about action and teach those around them to unlearn racism.
For the month of March, we will be collecting for Coffee Coalition for Racial Equity. This will continue until the last day of the month.
The organization “envisions a racially diverse and equitable coffee industry where talents are recognized and developed to the fullest potential and rewarded.”
To donate, you can select the amount you wish to contribute as an add-on for your product purchases. Acaia will publicly provide proof of donations when they are sent to the organization.
In their own words:
“In order to build a more racially equitable coffee industry, it starts with having diverse perspectives in the room. Coffee, one of the oldest and most well-established industries in the US, lacks the engagement of diverse talents. We believe in leveraging our work through partnerships and it is through our partnerships and collaborations with the industry that will allow the CCRE to address the key opportunity gaps. Our collaborations include business, educational institutions, and not-for-profits.”