Our team is back from another great show in Geneva, Switzerland! At the end of June, Acaia staff traveled there to attend the latest World of Coffee event, the largest coffee trade show in Europe. We enjoyed a busy three days on the show floor over June 26-28.
This year, our booth highlighted some of our ongoing collaborations with other companies within the coffee industry. The space showcased our friends and their equipment or software from Artisan, Kees van der Westen, and Meticulous, along with our product line. On our brew bar, we welcomed talented roasters and brewers from across the globe. We also introduced three recently announced products to the attending community: the Umbra Duo, the Cosmo 100, and the Cosmo 10. You can read more about them here.
Booth
In previous shows, across the United States and beyond, our stands have always welcomed a flock of baristas, roasters, home brewers, and other coffee professionals. And this show was no different. Booth 1253 in Geneva was a hub of activity, including sampling delicious brews, speaking with the team, and demoing our range of world-class products. Many attendees had the chance to meet the people behind some of our ongoing collaborations and test the latest equipment for themselves.
We presented our full lineup, including the Orbit grinder in three colors and burr sets, the Orion series, Lunar, Pearl, Pearl Model S, and more. Visitors also experienced our recently released Umbra scale. The Umbra Lunar is a display-free product that shares its readings with other Acaia products. Alongside the scale, we also presented its wider version, the upcoming Umbra Duo, set to land on our websites this August.
Artisan
Marko and Paul, the duo behind the leading Artisan software, joined us for the full event at the booth. There, they presented the recently announced Cosmo series and its connection to their roasting software to attendees and exhibitors alike. The Cosmo 100 and Cosmo 10 are brand-new Acaia technology scales that were created with the roasting community in mind. They are available to order now on the Artisan website.
Kees van der Westen
Taking pride of place on our bustling brew bar, Dutch company Kees van der Westen presented their beautiful Spiritello machine. The one-group machine is lever-operated and possesses a seamless connection with the Acaia Lunar for controlled espresso extraction. Our schedule of brew bar guests got hands-on experience to create delicious espresso and steamed milk for an impromptu latte art lesson!
Meticulous
And last but not least, we had the pleasure of hosting Roy of Meticulous at the booth. Roy spent the event speaking with many intrigued attendees and demoing the company's espresso machine integrated with Acaia weighing technology. Roy used their machine in tandem with an Orbit grinder throughout the show to demonstrate its abilities.
Brew Bar
Over the three days, a range of talented brewers and roasteries joined us at the booth. We want to thank everyone we had the pleasure of hosting on our brew bar and for the delicious coffee they served to many show visitors.
We would also like to extend our gratitude to our wonderful volunteers who assisted our team so enthusiastically on the show floor.
Show Floor
When we had a chance to explore the show floor, we saw a lively mix of booths, the latest products from the industry, and brands from across the world. Our team also saw equipment in action from friends like Smart Espresso Profiler, Zuriga, PureOver, Kinu, Origami, and many more. Across the three days, we spoke with many of our distributors and tasted unique flavors from international roasters.
Thank You
Thank you to everyone who made the time to drop by the booth and chat with our team, our volunteers, and our collaborators. We look forward to attending more events in the future. To keep up to date with our product catalog and what the Acaia team is up to, sign up for our newsletter here.
